The Pharma Group ("PG") is a non-profit, non-governmental group, and setup as a sector committee of the European Chamber of Commerce in Vietnam (EuroCham). PG members ("PG members") represent European as well as non-European multinational research-based pharmaceutical companies and their partners in Vietnam. PG members are committed to the ethical standards set out in this Code of Ethical Practices ("Code").1.2 The ethical promotion (also referred to as "Promotion" in the context of this code) of medicines is vital to the pharmaceutical industry's mission of helping patients by discovering, developing and marketing innovative and high-quality medicines. Ethical promotion helps to ensure that healthcare professionals ("HCP") have access to the information they need, that patients have access to the medicines they need and that medicines are prescribed and used in a manner that provide maximum healthcare benefits to patients, to the extent allowed by Vietnamese laws
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