All activities of social community and each individual human is led and dominated by the perception and concept of values, the ones that because it is human and social development, may exist. Media education, the main value is the interaction between the elements, phenomena, processes are considered to be meaningful for the whole process of human development and society. In recent years the value systems in Vietnam have tended to change, some of the old value is removed next to the new values appear in both sides, positive and negative. So, communication and educational value to the value in the context of international integration should start from the lessons on ethics, morality, lifestyle, personality and made consistent, in the school, family and society, to ensure the sustainable development of ethnic value system.
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