3. Define your brand and identify the brand.
The brand is the good feelings about a product, service or any other organization.
Since it is human emotion, it is determined by each individual, not the company, the market or the public.
the elements of the brand
* brand:
* the symbol of brand (logo)
* the image of the brand (brand icon)
* brand slogan (slogan)
* Packing and colors of the brand
* the music, video
* brand personality ...
I grasp how to differentiate the brand and the brand, the basic elements from which can learn how to build a brand name or label for the product. As well as ways to promote the brand, the brand products.
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